Important Dates

NOW: Starter Kit Promotion; November Online Exclusives demonstrator preorder period
October 15th: Last day to register for BackStage
October 23rd: Traditions of Christmas Virtual Craft Class
October 31st: Starter Kit Promotion ends
November 1st: Catalogue Mailing Program (mini catalogue) opens
November 4th: November Online Exclusives customer sales period begins; November New Kits available to purchase
November 10th-12th: BackStage
November 12th: 2026 January-April Mini Catalogue PDF available to demonstrators
November 18th: 2026 January-April Mini Catalogue & January Online Exclusives demonstrator preorder period begins

FREE Shipping

For three days, starting on October 22nd, Stampin' Up! is giving FREE SHIPPING on all orders of $100 or more.

It's a great opportunity to get ahead with your Christmas shopping, as our Kits Collection make great gifts for all levels of crafter. Check your wish list and treat yourself to a couple of stamp sets that you can use for the upcoming festive season, and don't forget to stock up on basics like adhesives, cardstock, and envelopes. You'll save on shipping and earn 10% in Stampin' Rewards!
 

Product Releases and Updates

Online Exclusives

The demonstrator preorder period for November's new Online Exclusives has begun! You can find a list of all the new products on the Product Releases page (Happening Now - Product Releases - Jump To: Product Lists (Online Exclusives), or click here), or use the What's New menu item to shop the preorder items easily.
 

Last Chance Products

The Last Chance category has been updated. It's always worth reminding your customers that products will be discontinued once they sell out and that generous discounts are often available on Last Chance items. Check up on which Last Chance items have sold out using the Discontinued List (Ordering - Last Chance and Discontinued Products, or click here).
 

Kits Collection

Three new kits have been added for October, and the selection means there really is something to appeal to all types of crafters looking for simple, festive projects:

• Calm & Bright Kit
• Nutcracker Tags Kit
• Remembering Christmas Kit

Don't forget that resources to help you promote the Kits Collection are available in the Marketing Toolkit (Menu - Marketing Toolkit, or click here).
 

2026 January-April Mini Catalogue

The digital PDF version of the upcoming January-April Mini Catalogue will be available for demonstrators to view online from November 12th, with the preorder period beginning soon after on November 18th. If you wish to use the Stampin' Up! Catalogue Mailing Program to send Mini Catalogues to your customers listed in the Customer Centre, it will open at the start of November.

Best EVER Starter Kit Special

Stampin' Up! has given us the BEST EVER Starter Kit offers to share with potential demonstrators this month.

• Option 1: get $165 worth of products for just $48, a saving of $87 on our standard Starter Kit
• Option 2: get $252 worth of products for just $135, which is $87 MORE product than with our standard Starter Kit, and a total of $117 worth of product FREE

The Starter Kit is always a good deal, but whether they choose to save $$ with a discounted kit, or get even more product FREE when they join these options are almost a no-brainer.

• Reach out to all of your customers who have been demonstrators in the past, as the discounted kit might be just the thing to bring them back into your team community.
• If you have customers with large wish lists, or those looking to purchase bigger ticket items like the Advent Calendar or the Stampin' Cut & Emboss Machine, then taking advantage of either of the Starter Kit deals will get them a lot more for their money.
• Always put the needs of your customer first. Although it might be scary to think of losing the sales from your top customers' orders, our customers don't live in a vacuum and are likely to hear about the Starter Kit deals somewhere. You want to make sure you've shared it with them, rather than them hearing about it from someone else and maybe joining their team instead.

Plan to share the Starter Kit options repeatedly and consistently across all of your marketing channels throughout this month. Many people will need to see something a high number of times before they are prompted to take action. That doesn't mean you would keep sharing the same thing every time you mention it! If you are sharing a project made with a particular bundle or suite, you could share a suggested Starter Kit that includes those products and others that extend their value. If you are talking about our Online Exclusive products, you can highlight the preorder perks that all demonstrators get and explain that they can add November's new products to their Starter Kit now!

Virtual Craft Class with Traditions of Christmas

The first Virtual Craft Class from Stampin' Up! will feature the Traditions of Christmas Suite Collection (165877). The class will stream live on October 23rd, at 2:00 pm (MT). You and your customers can purchase the class (170073, $41; supplies not included) in the online store, earning Stampin' Rewards on the purchase, and you will then be invited (via email, sent within 3 business days of purchase) to join the exclusive Facebook group where the class will be hosted. If you can't attend live, then the replay of the livestreamed class will be available to watch on demand.

To craft along during the class, you'll need the Traditions of Christmas Suite Collection, and the additional supplies listed here. The DSP is currently unavailable, so you may need to suggest an alternative for your customers. 

This is a great option for any demonstrator that has wanted to offer virtual classes to their customers but hasn't yet felt confident enough to do so. It takes working out how to deliver the content off your plate, and allows you to focus on maximising the benefit your customers get from participating. Even if you offer your own virtual classes, you may pick up some ideas from how Stampin' Up! promotes and presents theirs. If you have already held or plan to hold a class with this suite, try not to think of this virtual class as competition, but instead as a hassle-free way for you to share more step-by-step project inspiration with your customers as an add-on for products that they were already going to purchase. Don't forget the class fee is commissionable!

Group Shipping Now Available

The new Group Shipping option, allowing you to group multiple orders into one shipment to a single address, is now available to all demonstrators.

Using a group shipping code (created by the demonstrator), each individual ordering will pay 11% of their order total (before tax) for shipping. The total paid for shipping by the group must meet or exceed the $10.95 minimum required shipping fee. If it doesn't, the demonstrator will have to make up the shortfall. That means that if an individual order total is less than $99.59, orders grouped together would each pay just 11% of that individual order total, instead of the minimum $10.95 fee.

I strongly encourage you to read the detailed Q&A that Stampin' Up! has provided on the Demonstrator Portal. Even if you don't see how the option can be of use to you in your business now, being aware of the details may suggest ways that you can make use of it in the future.

Goal Setting for the New Year

Happy New Year! The new Stampin' Up! year began on 1st October, and a new year is always a good time to take some time to reflect on your progress and set some goals for what you want to achieve next. You may choose to set goals for the whole year (such as earning the next Incentive Trip, or reaching a particular amount for rolling 12-month sales). A worthwhile set of goals could be a mix of short-, medium-, and long-term challenges for you to work on. It's definitely a good idea to take large goals and break them up into smaller steps, rather than just having the one big item on your list. Having short-term and smaller goals means that you can feel accomplished as you check them off, and mean you can add to them to maintain the challenge throughout the whole year and ensure your own continued progress. A lot of advice relating to goal setting will use the idea of SMART goals, which is used to help make sure that goals set are effective.

In order to be SMART, a goal should be:

• Specific
• Measurable
• Achievable
• Relevant
• Time-bound

As an example, a SMART goal for a demonstrator looking to increase their sales over the next 12 months could be broken down into:

• Specific I will increase my total Stampin' Up! sales by 25% over the next 12 months by growing my online customer base and running consistent monthly events
• Measurable I'll track progress using the activity reports provided in the Demonstrator Portal, and aim for an average of $-- in monthly sales (based on last year's average +25%).
• Achievable I'll reach this goal by adding one additional virtual craft class each month, posting one additional video to my YouTube channel each week that highlights the features and benefits of a particular suite or bundle, and sending a weekly customer email newsletter to advertise my events, highlight special offers, and share creative inspiration.
• Relevant Increasing my sales will allow me to advance to the next title, while I also grow and nurture a loyal customer community.
• Time-bound I will achieve this by the end of September 2026, but I will review my progress quarterly and make adjustments as needed.

November's Paper Pumpkin™

Create treat boxes, perfect for holding gift cards or small treats, and coordinating tags with November's kit

Your kit includes everything you need to make 8 gift box projects (8 boxes with 4 each of 2 coordinating tag designs). The precut and scored boxes are quick to assemble, and you'll decorate your boxes and tags with precut paper pieces, linen thread, and red dot embellishments. A Mossy Meadow Classic Stampin' Spot is also provided, and other coordinating Stampin' Up! colours are Basic Beige, Cherry Cobbler, and Old Olive.
 

Don't forget that you can purchase the Abundant Joy Dies add-on will help you take your crafting with your Paper Pumpkin kits even further. These dies coordinate with all three of this quarter's kits (October, November, and December 2025). This set of dies lets you cut a tag, a stitched "Joy" element, and small floral and foliage accent pieces. Don't delay ordering as this add-on is offered while supplies last, and is only available to current Paper Pumpkin subscribers.

To subscribe, you can choose the pay-as-you-go option to pay monthly, or select a prepay plan to pay in advance for 3, 6, or 12 months from your online store. The cut-off date to subscribe and receive each month's kit is the 10th of the month, so to receive the November kit, you must purchase your subscription before November 10th.

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